Micromax launches Joy phones in candy packs
Micromax has launched 'Joy' series of feature phones, that come in candy packs-like pouch packaging.
The company introduces its first two handsets in the series - the X1800 and X1850 priced at Rs 699 and Rs 749, respectively.
Both of the phones feature a coloured screen, expandable storage up to 4GB, Bluetooth, a 0.08MP camera and other essentials like FM radio, alarm clock, and flashlight, among others.
Micromax Joy X1800 is equipped with a 1.77-inch coloured screen, durable body and a camera. The device also packs a 750mAh battery to give consumers up to 235 hours of standby time, as claimed by Micromax. The device will be available in retail stores starting February 5, 2015.
The Micromax Joy X1850 also comes with 1.77-inch coloured screen. With and 1800mAh battery, the device delivers 25 days of back up as claimed by Micromax. The device will be available in the retail stores by next week.
Commenting on the launch, Vineet Taneja, CEO, Micromax, said, "We introduce products which offer great value to the consumers. With the launch of Joy series, we have taken a lead yet again by offering a unique combination of innovative packaging and great value through our offerings."